Press Releases

Industry-First CreativeX x CreatorIQ Integration Unifies Creator and Paid Media Ecosystems

Leah Spector — Thu, 30 Apr 2026 15:15:00 GMT

Nestlé leading adoption of the AI-powered integration that brings creator content into the center of global paid media operations—helping brands leverage high-performing creator media at scale.

Sprinklr and CreatorIQ Announce Strategic Partnership to Unify Creator, Organic, and Paid Social Media

Leah Spector — Tue, 31 Mar 2026 12:00:01 GMT

New integration bridges creator intelligence with enterprise social media platforms, delivering unified measurement across channels.

CreatorIQ Deepens Partnership with YouTube with Integration Unlocking Audience Insights for Smarter Creator Campaigns

Leah Spector — Thu, 26 Mar 2026 20:30:00 GMT

New YouTube Creator Partnership API integration delivers first-party YouTube data into CreatorIQ, unlocking previously unavailable insights that enables brands and agencies to run more effective, informed creator campaigns

CreatorIQ Appoints Senthil Kumaran as Chief Technology Officer to Accelerate AI-Driven Innovation in Creator Marketing

Leah Spector — Mon, 23 Mar 2026 13:00:00 GMT

Veteran technology leader to scale CreatorIQ’s global engineering organization and expand the AI and data infrastructure behind the enterprise creator marketing operating system

Top 10% of Creators Earned 62% of Payments in 2025 as Creator Compensation Inequality Widens

Leah Spector — Wed, 21 Jan 2026 14:00:04 GMT

New CreatorIQ report finds aggregate creator compensation grew 59% YoY, but is increasingly concentrated at the top

CreatorIQ Named a Leader in the IDC MarketScape for Worldwide Influencer Marketing Platforms for Large Enterprises

Leah Spector — Wed, 17 Dec 2025 14:00:01 GMT

IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of technology and suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each supplier’s position within a given market. The Capabilities score measures supplier product, go-to-market and business execution in the short-term. The Strategy score measures alignment of supplier strategies with customer requirements in a 3-5-year timeframe. Supplier market share is represented by the size of the icons.

CreatorIQ Customers Diversified Creator-Led Investment and Growth in 2025, Activating 70% More Campaigns and Increasing Creator Payments 79% YoY

Leah Spector — Tue, 09 Dec 2025 19:43:58 GMT

CreatorIQ Wrapped 2025 highlights growth outcomes of scaled creator marketing programs across community, commerce, and content performance

CreatorIQ Expands Global Coverage of BenchmarkIQ and CreatorIQ Pay to Broaden Competitive Measurement and Streamline Creator Payments

Leah Spector — Thu, 04 Dec 2025 14:00:02 GMT

As measurement remains No. 1 roadblock for brands and agencies, BenchmarkIQ triples competitive reporting capabilities to 37 markets; CreatorIQ Pay extends creator pay outs in 60+ currencies across 80+ markets to meet demands of faster, international payments

CreatorIQ Named a Fastest-Growing Company in North America on the 2025 Deloitte Technology Fast 500™ for the Fourth Year

Leah Spector — Wed, 19 Nov 2025 14:24:35 GMT

CreatorIQ attributes 213% revenue growth to its product innovation and AI capabilities, improved demand generation and marketing execution, and customer success leadership.

In First Creator Marketing State of Safety Report, CreatorIQ Finds Brand Safety Is the New Growth Imperative in Creator Marketing

Leah Spector — Tue, 21 Oct 2025 13:00:02 GMT

As creator content scales exponentially, with 33x more creator-produced branded content than Fortune 100 owned social posts, brands are prioritizing reputation and authentic creator partnerships to unlock long-term growth

Los Angeles, CA — October 21, 2025 — CreatorIQ, the global operating system for creator-led growth, today released its first State of Safety report uncovering how brand safety and suitability have become core drivers of success in the creator economy.